Value chains with social and ecological impact in Morocco

Alexander Badran from Weleda presents a Morocco project: a rose cooperative in the Atlas Mountains. Weleda has been working sustainably since 1921 and combines organic cultivation with social responsibility – Organic plus. The aim is better working conditions, childcare, fair wages and health checks for the women. Ecologically, the focus is on agroforestry, biodiversity, water management, compost and new crops such as calendula, apricots, almonds and cypresses. The rose harvest is to be expanded and distillation residues used for more resilient soils. The project improves community, child welfare and the environment in the long term.

A contribution by Alexander Batran to the themed day “Greening the Desert” in October 2025 at the Goetheanum.

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Publication: 2 October 2026